What Is Email Marketing?

Email Marketing Can Be Very Effective Marketing for Small Business.

Basically the use of email to promote products and/or services. But a better email marketing definition is the use of email to develop relationships with potential customers and/or clients. Email marketing is one segment of internet marketing, which encompasses online marketing via websites, social media, blogs, etc. It is essentially the same as direct mail except that instead of sending mail through the postal service, messages are sent electronically via email.

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Features Of Our Email Marketing

Create and send modern, professional email newsletters to your audience with our powerful email marketing and automation tools.

Email Newsletters:
Automatically create emails from your newest blog posts.
HTML Templates:
Create and send professional email newsletters with ease.
Apply tags to trigger automated email campaigns based on clicks and opens.
RSS to Email:
Automatically create emails from your newest blog posts.
Sign Up Forms:
Grow your email list with mobile responsive sign up forms.
Mobile Apps:
Download our suite of mobile apps.
Subscriber Management:
Easily collect, track and manage your subscriber list.
Email Tracking:
Track email performance with analytics like open rates, click-through's and more.
Drag and Drop Editor:
Choose from over 700 mobile responsive email templates.
Email Automation:
Easily create automated email sequences with our drag and drop editor.
Auto responded Follow Ups:
Send a sequence of automatically delivered emails.
Connect your email list with your favorite online tools to automate your list growth.
Email API:
Connect third-party integrations with AWeber’s API.
Customer Service:
Get account support when you need it.
Subscriber Segmenting:
Create subscriber segments to send targeted emails and campaigns.
Email Deliver-ability Rate:
Get industry-leading deliver-ability and ensure your emails make it to the inbox.


CRM software is highly scalable and customizable, allowing businesses to gain actionable customer insights.

Benefits of Our Email Marketing

Email marketing is used by thousands of businesses of all sizes across the globe. Those who are unfamiliar with this method of marketing may not immediately understand why it is so popular amongst companies in a variety of industries – but here are ten reasons why email marketing is seen by many as the most effective marketing channel.

Reduced Time & Effort:
Take a moment to think about the time and effort involved in structuring a direct-to-consumer or direct business-to-business campaign using one of the two most common offline direct marketing communications techniques.
More Frequent Communications:
Because email takes less time to create and send than other marketing and advertising channels do, you can communicate with your customers more frequently. Instead of only being able to send them a flyer or catalog once a month or once a quarter, you can easily send them offers once a week.
Real-Time Messages:
As we talked about above, with a print mailer or telesales campaign, you'll need to select marketing campaigns and specials that have a "long tail" because of the extended period of time between campaign development and implementation. Because a marketing email can be completed in just a few hours, you can literally send "day-of" messages to help reduce stock or promote a limited time special as needed.
Test Marketing Messages:
Good marketing always means being able to test things! With email marketing, it becomes incredibly easy to see what graphics, headlines, offers and even colors your users and customers will respond to. It's incredibly simple to simply send one version of an email to one part of your list and a second version of an email to a different part of your email list.
Personalize Messages:
Because print mail campaigns, telesales campaigns and even print, television and radio advertising campaigns must be done in a mostly "one-size-fits-all" format, it's difficult for you to speak directly to your consumer in a personalized way. However, email marketing presents many dynamic opportunities. Not only can you send personalized email with your user's name or login name, but many email marketing solutions offer the ability to feed in personalized information such as sales or purchase history.
Information Spreading:
When was the last time that you saw a customer hand over a postal mailing that they'd received to a friend who might be interested? Or have you have seen somebody clip an ad from a magazine and send it to a family member who may want that product or service? However, forwarding an email with an enticing or useful offer or piece of information only takes seconds and many users will do it.
Segment User and Customer Database Information:
As noted above, because you can segment your database of customers or users with email, you can send extremely targeted marketing campaigns that will result in increased sales conversions simply because they are so specific.
Reduce Overhead Costs:
Email marketing can be done at a very low overhead cost! You don't need a ton of employees, designers, or marketing analysts. You don't need to pay for printing, postal mailing costs, phone lines, or advertising rates. In fact, there are services, such as Comm 100 Email Marketing, that allow you to host your email marketing using professionally-designed templates that you can then just alter to your own needs.

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Email marketers are now able to deliver the right message to the right person, at the right time, maximizing the success of their campaigns. With the right email marketing software, they can manage and segment email contacts and subscribers, automate email, responses and follow-ups, run A/B tests, and analyze metrics such as bounce rate, open rate, click-through rate, etc., all on the individual user level or as aggregated data for whole market segments.

Our Email Development Process

To analyze the requirement through in-depth research with the help of brilliant tools.
Now, our the development team starts developing the solution according to design.
To draft the design that is related to the research in order to check the feasibility.
In testing phase, we test every component to make sure that our solution fits the requirement.
After completing feasibility test, a final design is prepared by using smart tools.
We make delivery for the solution and assist our clients to control and administer solution.
Mobile Web Pages
Android application for your website.
iPhone application for your website.
Windows application for your website.

Why Choose Us?

Why email marketing software is necessary?

  • Unrivaled return on investment
  • Instant impact
  • Reach a global audience
  • Easy to share
  • Easy to measure
  • Easy to get started
  • Drive revenue
  • Deliver targeted messages
  • Reach an already engaged audience

Why Choose Capnis Marketing System:

  • Specialized knowledge and experience in social media marketing.
  • More communication than what larger agencies provide.
  • Strategic partnership and advice for potential opportunities to grow your brand.
  • Work is done in-house and not outsourced to a third party.
  • We practice what we preach and use our own services to grow our business.
  • We have a dedicated professional team with extensive experience.
  • We have highly regarded local reputation and knowledge.
  • We listen and communicate with you every step of the way.
  • We offer value-added service in preparing your property for sale.
  • We have award winning auctioneers.
Ketan Surve

It was truly a pleasure to work with you guys. Everyone I deal with at Capnis Infotech was very professional. Capnis Infotech team was very receptive and accommodating in making changes to meet our needs.

Ketan Surve
Director - Lets Ping
Abdur Sheriff

You and your team have done an EXCELLENT job! This site definitely is what I was looking for – cutting edge and freaking cool!!!!…AGAIN – Great job!!!! Another great site from Capnis Infotech

Abdur Sheriff
CEO - Imarss Infotech Pvt Ltd

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Contact us to discuss your ideas and concept, and we would love to give you a no obligation free quote for bringing your need to reality.

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