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Project

RevenueGuard Churn Signal Studio

Feature store + uplift models powering success playbooks in HubSpot.

Client
RevenueGuard Capital
Expertise
Industry, FinTech
Scope
5 months
RevenueGuard Churn Signal Studio

about project

Feature store + uplift models powering success playbooks in HubSpot.

  • python
  • dbt
  • snowflake
  • mlflow

Customer success chased NPS anecdotes while churn spiked silently among SMB borrowers.

We engineered Snowflake features (usage, repayment cadence, support tone) flowing into uplift models.

Playbooks deploy with experiment tracking and guardrails for fair lending reviewers.

Leaders inspect cohort lift weekly without waiting for BI tickets.

Features

  • Feature store with lineage tags
  • Uplift models with calibration monitors
  • HubSpot playbook triggers
  • Fairness constraint reporting
  • MLflow versioning with approvals

Case
study

OUR
Approach

How we framed the challenge, shipped the solution, and measured outcomes.

Challenge

Legacy tooling could not audit changes at scale.
Stakeholders lacked a single dependable source of KPI truth.

Our approach

Introduced hardened workflows with automation at the bottleneck.
Shipped dashboards with guardrails and explicit ownership.

Results

Voluntary churn in targeted cohort eased within two pilots.
CS play adoption rose with explainable rationales per account.
Impact

Key metrics

rate: +14 pts

Churn probability top decile save

triggered expansions: +9%

Playbook

2 weeks automated

Model refresh cycle
Stages

Work in stages

01

Requirement Gathering & Discovery

1

02

Project

However, all complete IoT systems are the same in that they represent the integration of four distinct components: sensors/devices, connectivity, data processing, and a user interface.

03

IOT Projects software

The software then analyzes and transmits the data to users via an app or website.

Let’s build your next product

From MVP to production scale—design, engineering, QA, and continuous improvement.