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Project

Nordwind SEO & Content Orbit

Editorial workflow plus automated briefs fueled by SERP + reader intent signals.

Client
Nordwind Publishing House
Expertise
Industry, Media
Scope
6 months
Nordwind SEO & Content Orbit

about project

Editorial workflow plus automated briefs fueled by SERP + reader intent signals.

  • nextjs
  • contentful
  • ahrefs-api
  • search-console

Editors chased vanity keywords that did not monetise long-form journalism.

We merged Search Console, affiliate lift data, and newsletter cohorts into brief templates.

Writers collaborate in Notion-like blocks with scheduled interlinking suggestions.

Subscription growth teams see which clusters drive trial starts within 48 hours.

Features

  • Intent clustering dashboards
  • Automated internal link suggestions
  • Cannibalisation alerts
  • Newsletter–article lift tracking
  • Editorial SLA boards

Case
study

OUR
Approach

How we framed the challenge, shipped the solution, and measured outcomes.

Challenge

Legacy tooling could not audit changes at scale.
Stakeholders lacked a single dependable source of KPI truth.

Our approach

Introduced hardened workflows with automation at the bottleneck.
Shipped dashboards with guardrails and explicit ownership.

Results

Organic sessions to commerce guides rose steadily.
Editorial rework loops shortened.
Impact

Key metrics

+19%

Organic signups / month

−40%

Content refresh backlog

+1.8 slots

Avg. SERP position
Stages

Work in stages

01

Requirement Gathering & Discovery

1

02

Project

However, all complete IoT systems are the same in that they represent the integration of four distinct components: sensors/devices, connectivity, data processing, and a user interface.

03

IOT Projects software

The software then analyzes and transmits the data to users via an app or website.

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From MVP to production scale—design, engineering, QA, and continuous improvement.